Ruby Hammer, the renowned makeup artist is using her 25+ years of experience in the beauty industry to create her eponymous collection, inspired by her journey. Made up of stylish and practical beauty tools and accessories, she’s used her expertise as a global artist to develop an ever-evolving collection. She’s built a reputation as one of the best-known and most respected makeup artists in the business. She’s worked with the world’s most celebrated photographers, hairdressers, art directors, stylists, models and even a Duchess.
In 2007, she was awarded an MBE by the queen for her long-standing contribution to the cosmetics industry. Now her capsule collection of instant cult classics is based on her in-depth knowledge of professional makeup. Not compromising at all on quality, each and every product is designed to enhance your beauty routine. Ruby believes that people shouldn’t use makeup as a mask, but instead to emphasise their best features and embrace what is unique about them. Although diversity and inclusion are now at the forefront of the beauty world, Ruby was ahead of the curve. She focused on diversity back when she co-founded her previous beauty range, Ruby and Millie in 1998, with the industry saying the brand was “way ahead of their time.”
The capsule collection includes the three piece Magnetic Brush Set which is created to ‘Define, Refine and Blend’, these are the brushes you need in your makeup kit, made up of a Pointed/Crease Brush for eyeshadow and concealer, an Angled Brush for brow and liners, and a Smudge Brush for eyeshadow and lip colour. Ruby purposely hasn’t named the brushes on the pack – she learnt to use her brushes in a variety of ways, and wants to give others the same freedom.
The collection also features a Nail Kit which includes a crystal nail file, glass manicure pushy stick and PVC pouch. If your nails are fragile a crystal file could bring them back into perfect shape. The gentle abrasion helps to stop the nails splitting when filing allowing you to grow strong healthy natural nails.