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Molded by the love & craftsmanship of local French artisans – with their generations of savoir-faire and deep expertise in using rich, potent, good-for-you ingredients found in the South of France, Bastide ia a beauty & lifestyle collection that celebrates the extraordinary artisans and terroir of Aix-en-Provence, led by Shirin & Frederic Fekkai, who acquired this 25-year-old brand based in Frederic’s hometown of Aix-en-Provence.

Bastide’s beauty philosophy is based around simple, quintessential virtues – plenty of water, plants, light, and balance. None of the nasties. No questionable ingredients.